B.S. Marketing

Major Minor Concentration

A bachelor of science degree in marketing from Concordia University, Nebraska will equip you with knowledge and skills covering a comprehensive set of marketing concepts and practices.

  • Consumer behavior 
  • Purchasing decisions 
  • Elements of marketing campaigns 
  • Paid versus organic messaging 
  • Digital marketing 
  • Product management 
  • Distribution 
  • Sales 

Build your knowledge of marketing while maintaining an ethical, current business strategy with a degree in marketing from Concordia! 

Marketing Courses

120 credit hours
100% career outcome rate1
21.6 average class size2
14:1 Student-to-faculty ratio
 

Combine your creativity with business and communications

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Program Highlights

WHY STUDY Marketing AT CONCORDIA?

The marketing program at Concordia Nebraska provides a high-quality, Christ-centered education that will prepare you for a successful career as a marketing professional who will advance your organization through ethical business practices. 

MEET OUR EXPERT FACULTY 

As experts in Marketing, our faculty and instructors bring years of experience to the classroom. 

Meet the faculty

Meet our students

Katie Funk
Seward, Nebraska

At Concordia, I get to see the student side, art side and athletic side of marketing. The personal connections I've made have really helped put me in a position to be successful.

Accreditation

The College of Business at Concordia University, Nebraska has received specialized accreditation for its business programs through the International Accreditation Council for Business Education (IACBE).  

Degree Goals

A marketing graduate from Concordia University, Nebraska will be able to:  

  • Understand how marketers design and adapt campaigns and strategies 
  • Engage in qualitative and quantitative market analysis 
  • Use financial, organizational, environmental and ethical criteria as bases for decision making 
  • Communicate effectively in writing, speaking, listening and electronic media 
  • Engage in ethical and responsible business practices 

Business Minors and Concentrations

Minors

  • Accounting  
  • Business  
  • Computer Science 
  • Marketing 
  • Mathematics 

Concentrations

  • Accounting 
  • Agribusiness 
  • Business 
  • Communication  
  • Entrepreneurship  
  • Finance 
  • Leadership 
  • Marketing 

Career Outcomes

Marketing Manager 

  • Plan and direct the promotional advertising campaigns of your organization 
  • Work with art directors, sales agents or finance staff
  • Act as a liaison between your company and its clients 

Marketing Professor

  • Help future business leaders learn how to think globally and become effective marketers 
  • Give students the intellectual, ethical foundation they need to create innovative new business techniques and ideas 

Market Research analyst

  • Study market conditions and gather data to assess customer needs, sales trends and product performance 
  • Make recommendations about how best to market products 

FAQs

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1 Recent graduates attending graduate school or employed within six months of graduation.

2Average Class Size for Representative Subject Most Aligned with Major, Over Last 5 Years.