B.A. Strategic Communication

Major

Strategic Communication Featured Courses

As a student in the strategic communication major at Concordia Nebraska, you’ ll have the opportunity to take specialized courses related to various aspects of the strategic communication profession. These classes, designed to equip you for leadership and service in various strategic communication careers, are taught by some of our esteemed faculty who have extensive experience in their fields.

CTA 203
Communication Theory 3 credits
Course features an overview of communication theory from the classical tradition to current theoretical approaches in human communication. In addition, the course will offer in-depth study in the following areas: organizational communication, mass communication theory, interpersonal communication and group theory/persuasion. Location, analysis and application of research is a focus of the course.
CTA 211
Public Speaking 3 credits
Students develop fundamental skills in the art of public speaking through the preparation and presentation of speeches designed for a variety of occasions, audiences, and situations. Skills of organization, delivery, and speech criticism developed.
CTA 285
Social Media 3 credits
This course will introduce students to the theory and forms of social media. What are social media, who uses them, who gains from them, and how are they transforming the media landscape, the way we understand our world and our ability to communicate effectively within it? Students will become familiar with a range of social media tools, analyze and discuss their uses and implications, and conduct real-world social media campaigns of their choice.
CTA 400
Communication Research 3 credits
An overview of the methodological approaches to communication research. Students will conduct and present and original research project. Topics include: types of research questions, approaches, philosophy of knowledge, and structure of research. Required for all communication majors.
BUS 400
Business Ethics 3 credits
A study of Christian ethics and practice in relationship to the conduct of business. This course is intended to provide students with an opportunity to develop an understanding of ethics from a Christian worldview, integrate those Biblical principles into their everyday life, and apply them to the workplace."

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Strategic Communication Sample Schedule of Courses

The following sample course of study is an example of the sequence of courses you might take in order to receive your degree. Please plan to discuss your actual course of study with your advisor, who can help you stay on track to meet your academic and professional goals.

Semester 1
CTA 103
Experiences in Human Communication 3 cr.
GED ED
General Education 12 cr.
15 Total Credits
Semester 2
GED ED
General Education 15 cr.
15 Total Credits
Semester 3
CTA 203
Communication Theory 3 cr.
CTA 211
Public Speaking 3 cr.
GED ED
General Education 6 cr.
12 Total Credits
Semester 4
CTA 241
Media Literacy 3 cr.
BUS 281
Business Communication 3 cr.
CTA 285
Social Media 3 cr.
GED ED
General Education 6 cr.
15 Total Credits
Semester 5
CTA 300
Placement Seminar 1 cr.
CTA 301
Public Relations 3 cr.
CTA 302
Rhetorical Theory 3 cr.
GED ED
General Education 6 cr.
13 Total Credits
Semester 6
CTA 306
Interpersonal Communication 3 cr.
CTA 311
Persuasion, Argumentation and Debate 3 cr.
GED ED
General Education 9 cr.
15 Total Credits
Semester 7
CTA 400
Communication Research 3 cr.
GED ED
General Education 9 cr.
12 Total Credits
Semester 8
ECTA 499
Capstone: Special Topics in the Study of Language 3 cr.
GED ED
General Education 9 cr.
12 Total Credits
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Strategic Communication Faculty

As experts in strategic communication, our faculty and instructors bring years of experience to the classroom.

Meet the faculty